As a Vogue Editor,
Anna Dello Russo became known as a 'fashion lunatic'. A true star of the blog-age, Anna Dello Russo was pretty much only known by the fashion industry of Europe before the fashion week street style bloggers made her famous. Leaping on this platform with almost unseemly alacrity, ADR has now launched a fragrance, built her profile to unforeseen heights and landed up today with a collaboration with high street fashion retailers
H&M.
Anna is of course the first non-designer to get this privilege - although it will be limited at this stage to accessories. At the announcement yesterday a video was played in which ADR tells us that fashion is her language. Well her language is loud and brash - and yes, pretty beautiful.
Large bold pieces in gold and turquoise dominate the line which will be released in about September. You have been warned. Get your orders in to your friends overseas now!
