Wednesday, September 22, 2010

Tilda Swinton - It's Not Only Pringle That Loves Her






If you guys are anything like me, you will be crazy about the incredible artistry of Tilda Swinton's looks. Obviously I think she is a killer actress, really talented. Of course. But what really floats my boat is the possibility of an image. The transformative powers of fashion. And there are very few people who are capable of taking this concept to the extremes that The Swinton is.
I will be featuring some of these incredible women on the blog over the next few weeks. It will be a total celebration of 'freak chic'. But to kick off, here is the incredible autumn/winter campaign from Pringle featuring Tilda Swinton. It was launched last month and we have only seen one of these images in SA so far. Here are most of the rest.
Pringle's CEO Mary-Adair Macaire says of its collaboration with Swinton, "I hope we can have her forever. Today we see so many of the same faces and the same look and lots of labels use a girl who doesn't necessarily represent their customer base. Tilda is a real person who could be anything. You can see her character in her face. She is unique in every way. She is utterly timeless - she doesn't look any age. She doesn't look like a man or a woman. She's fun too and willing to do anything."